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Place Culture

overview + case studies
Made by Example

The best venues aren’t just visited, they’re experienced. Example Place Culture is a long-term brand-building framework that keeps venues culturally relevant and top-of-mind. We go beyond traditional PR, using activation and creative collaboration to shape your venue’s identity, experiences and influence.

A curated destination

We define your place’s unique identity and role in culture, then craft its transformation into a destination through art, music and activations.

A part of the community

We embed your venue into the fabric of its surroundings, seamlessly connecting to local culture and audiences.

A reputation that's earned

Through earned media, partnerships, and digital strategy, we organically build your venue’s presence, reputation and desirability.

  • Precinct Positioning & Strategy
  • Art & Music Curation
  • Community Integration
  • Seasonal & Cultural Activations
  • On-Premise Sponsorships & A&P Partnerships
  • Social & Content Strategy
  • Influence & Earned Media

Place Culture

overview + case studies
Made by Example

The best venues aren’t just visited, they’re experienced. Example Place Culture is a long-term brand-building framework that keeps venues culturally relevant and top-of-mind. We go beyond traditional PR, using activation and creative collaboration to shape your venue’s identity, experiences and influence.

A curated destination

We define your place’s unique identity and role in culture, then craft its transformation into a destination through art, music and activations.

A part of the community

We embed your venue into the fabric of its surroundings, seamlessly connecting to local culture and audiences.

A reputation that's earned

Through earned media, partnerships, and digital strategy, we organically build your venue’s presence, reputation and desirability.

  • Precinct Positioning & Strategy
  • Art & Music Curation
  • Community Integration
  • Seasonal & Cultural Activations
  • On-Premise Sponsorships & A&P Partnerships
  • Social & Content Strategy
  • Influence & Earned Media
Coming Soon
Coming Soon
( 01 )
Intercontinental Sydney
We transformed the Southern Hemisphere’s oldest lift into Sydney’s most exclusive cocktail experience.
( 01 )
Intercontinental Sydney
We transformed the Southern Hemisphere’s oldest lift into Sydney’s most exclusive cocktail experience.
Travel & Hotels
Hospitality
Content
PR
Place Culture
Social
Strategy
Coming Soon
Coming Soon
( 01 )
The Epsy
We revived a 140-year icon for a whole new generation.
( 01 )
The Epsy
We revived a 140-year icon for a whole new generation.
Hospitality
Property
Strategy
Branding
Placemaking
PR
Marketing
Coming Soon
Coming Soon
( 01 )
Merewether Beach Hotel
We led the transformation of Merewether, honouring its decades of sun, salt, surf and community spirit.
( 01 )
Merewether Beach Hotel
We led the transformation of Merewether, honouring its decades of sun, salt, surf and community spirit.
Property
Hospitality
Strategy
Branding
Placemaking
PR
Marketing
Coming Soon
Coming Soon
( 01 )
Harbord Hotel
We’re turned surf history into a new era for The Harbord Hotel.
( 01 )
Harbord Hotel
We’re turned surf history into a new era for The Harbord Hotel.
Hospitality
Property
Strategy
Branding
Placemaking
PR
Content